Why There’s Never Been a Better Time to Be Part of Curves
The fitness world is evolving, and there’s never been a better time to be part of Curves. My journey started with a single workout – but not just any workout. A close girlfriend invited me to try Curves, and as soon as we stepped onto the circuit, something clicked. I had been feeling this pull, almost like a message, that I needed to do something that truly helped people. And in that moment, I knew I had found it.
Within days, I had bought two clubs – and I convinced my friend to buy one in another state. We jumped into this wild ride of ownership together, supporting each other every step of the way. And we both thrived.
That’s what’s at the heart of every Curves owner: a passion for serving the women in our communities. A Curves gym franchise is about more than fitness—it’s about creating a space where women feel strong, supported, and empowered in every aspect of their lives.
Leading Curves Forward: A Global Mission
Curves was the original boutique fitness brand, and I’ve been honored to help shape its evolution, not just in the U.S. but internationally. My journey took me beyond club ownership, working to expand and implement the Curves brand across the Asia-Pacific—Thailand, Korea, Taiwan, Japan, Vietnam, Indonesia, and China.
No matter where I went, the story was the same: women walking through our doors, sometimes hesitant, but leaving stronger, healthier, and more confident than ever. That’s why I’m so passionate about leading Curves into its next chapter – because I’ve seen firsthand what’s possible when women come together in a space designed just for them.
Ahead of Our Time: Science-Backed & Proven
Curves revolutionized fitness over 30 years ago, long before “biohacking” and scientifically validated workouts became mainstream. We were the first to compress a traditional 90-minute gym workout – strength training plus cardio – into an efficient, science-backed 30-minute circuit.
And we didn’t just claim it worked – we proved it. Our workout has been validated by multiple scientific studies, making Curves the most scientifically supported exercise and weight management program in the world.
Today, women are more time-poor than ever. They don’t want to waste time on workouts that don’t deliver real results. That’s why Curves is more relevant than ever. When you discover Curves for yourself, you’ll see what I saw then – and what I still see now.
More Than a Gym: A Movement & A Mission
Curves is about so much more than fitness. It’s about community, transformation, and independence. Every owner I meet shares a deep commitment to helping women live stronger, healthier lives. And many of them started as members – just like I did before realizing they wanted to turn their passion into a career.
And the best part? Owning a Curves club allows you to build a business that fits your life. Whether it’s flexible hours, financial independence, or the fulfillment of creating a positive impact in your community, a Curves gym franchise offers a unique and meaningful path to entrepreneurship.
The Future of Curves: Join the Conversation
As we continue to grow, I want to bring you into the heart of Curves and the stories of our incredible owners. That’s why I’m launching a new podcast series, exclusively on our Curves Facebook page, where I’ll be sitting down with club owners to share their journeys – the wins, the challenges, and how Curves has changed their lives.
And if there isn’t a Curves club near you yet, you can still experience the magic with MyCurves On Demand, our online workout platform that brings our proven 30-minute workout straight to your home.
Expanding Into Holistic Health & Wellness
Curves has always been about more than just exercise, it’s about whole-body health. That’s why I’m so excited to announce our first-ever Curves Bali Retreat, a destination experience where fitness, wellness, and rejuvenation come together in one of the most beautiful places in the world. This is just the beginning of our expansion into holistic health, creating new ways for women to strengthen not only their bodies but their minds and spirits as well.
Is Curves Ownership Right for You?
As we look ahead, finding special owners who share our vision is crucial to reaching more women and growing our movement. We need leaders who see the power of Curves, who believe in its mission, and who want to be part of something truly life-changing.
If you’ve ever thought about owning a club, or if something in your heart is telling you it’s time to do something that truly makes a difference – I encourage you to reach out. Ask questions. Explore what’s possible. Because sometimes, one decision, one workout, one conversation, can change everything.
Join me on this journey. Follow our Curves Facebook page for updates, inspiration, and real stories from the women making an impact as owners of a Curves gym franchise.
In health, happiness, and strength,
Kim
